A web site is the most important component of your company’s marketing plan. It’s the central hub for your messaging efforts and should have all other marketing materials allocated to it. As web technology has progressed over the years, it has yielded many tools to be used in conjunction with your web marketing efforts, such as social media, Blogs and RSS feeds to name a few.
Interface and Web Design
With our in-house award winning designers, we recognize the fact that usability, functionality and visualization are three of the most important factors when designing interfaces or web sites. Using this strategy, we work with you to ensure that your messaging and marketing goals are realized with the designs we create.
Our process, which has been thoroughly developed and streamlined over the years, focuses on gathering as much of your company’s information through our pre-development survey before the design is started. By adhering to this practice we’re able to develop a design concept that will meet both your expectations and your marketing goals.
Blog Design and RSS Integration
Two resources for expanding quality content throughout your web site are Blogs and RSS Feeds.
A Blog, which is a contraction of the term “web log,” is a type of web site that allows you to display and manage your content with regular entries written by your company and monitor comments posted by users. Blogs have increased in popularity over the years because they allow users to easily update content and apply that content to opt-in e-mails or even social media campaigns. They’re a great source for keyword rich terms and work in conjunction with your web marketing strategy.
HTML and Cascading Style Sheets (CSS) are the backbone of all our web design projects, and it’s of utmost importance that every site we develop be well organized, using the latest HTML and CSS standards. The W3C standards we use ensure a good user experience, as well as lay the groundwork for optimal search engine exposure.
Web Site Maintenance
Another service we offer our clientele is web site maintenance. Through this service, we’re able to provide you with recommendations to reach your marketing goals, make simple text updates as well as add additional pages of content to help in your SEO efforts. We provide this service to all new and existing clients in Dubai UAE, GCC countries, even if we didn’t develop your web site.
One of the most important parts of a web site is the content. We provide web content development services such as site map development, content planning, writing, editing and keyword analysis for Middle East Countries.